Whether you're building dashboards, tracking campaign performance, or working through complex data models, mastering the right tools is essential for data-driven decision making. Our books on marketing analytics and reporting help you turn raw numbers into clear insights—whether you're analyzing website traffic or working with spreadsheets. Each book is packed with hands-on examples, step-by-step guidance, and real-world applications.
Frustrated by the complexities of Google Analytics 4? Let us show you the way! Whether this is your first foray into GA4 or you need a detailed guide to supplement your existing training, you’ll get step-by-step instructions for your essential
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If you’re using Excel, this is the all-in-one manual you need—brimming with solutions for every conceivable task! Learn how to design tables, use formulas to perform calculations, create analyses, graphically present your data, and share your results. With detailed coverage
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