The privacy of visitors to our website is important to us. If you are interested in understanding how we use and protect the information that you provide to us, please read on.
Personal Data that We Collect from You
a) We collect, store, and use personal data such as your name, address, and payment option to fulfill your order and to create your customer account if you haven’t checked out as a guest. We store and use your e-mail address to confirm your order and to give you access to your account or your library and to our electronic products (e-books, E-Bites, and subscriptions). In addition, information is collected through certain portions of our website where users specifically and knowingly provide such information along with content submissions, subscribing to a newsletter, entering a sweepstakes, contests, promotions, reviews, or suggestions. You decide if you want to provide this information; however, if you elect not to register or provide such information, you may not be able to access certain content or features of the website.
b) As a customer, you will periodically receive product recommendations from us via e-mail. You will receive these recommendations regardless of whether or not you have subscribed to a newsletter. These recommendations are meant to inform you about products that we think fit your interests, based on your recent purchases or activities on our site (such as adding a product to your shopping cart).
c) You can also opt to subscribe to any of our various e-mail newsletters at any time. For this purpose you need a valid e-mail address. During the subscription process, we may be asking you additional questions about your areas of interest. We use this information to more adequately recommend products and services to you. Also, we collect your IP address during this process, as well as the date of your subscription. This data serves as proof in case of fraudulent use of your e-mail address through a third-party.
Again, you may always choose to cancel you newsletter subscription (see above).
d) We need to collect and store your account data and login credentials to identify you as a legitimate user of a service or product. In addition, it helps you avoid duplicate data entry for your next order, and it allows you to review your past orders and your order status. All data that we collect during registration is accessible to you via your user account. You may delete your user account and all associated data at any time. However, please be aware that with your request to delete your user account, you forfeit access to all services for which an active user account is necessary.
e) With submitting your order, your registration, your newsletter subscription, or a contact or feedback form, you automatically consent to the storing and processing of your personal data.
f) We, or our website provider, also collect data about access to our services in server log files. This data includes the name of the website, the file, the date and time of the access, the amount of data transmitted, the confirmation of successful access, your browser type and version, your operating system, the referring URL, your IP address and your internet provider. We use these log data in statistical analysis of our operations, of our website’s security and for optimization purposes. We reserve the right to analyze server logs at any time if we suspect fraudulent or criminal activity.
How we Protect Your Personal Data
a) We only share your personal data with other companies if this data is necessary to properly fulfill your orders and to provide the services you subscribed to. When processing your orders, we share your data with service providers such as National Fulfillment Services (NFS), Vereinigte Verlagsauslieferung (arvato VVA), Ingenico e-Commerce Solutions, courier and postal services, Chase Paymentech, PayPal, VISA, MasterCard, and American Express.
b) We do not and will not sell or rent out your personal data. Our service providers are also contractually bound to handle your personal data confidentially and to not use it for their own purposes.
c) When storing your data, we work with due diligence and utilize current security standards. To protect your data from unauthorized access during transmission via the internet, we encrypt security-relevant traffic between you and our website with SSL encryption. We use the safest standard encryption, 2048-bit keys.
d) Because payment information is particularly sensitive, we don’t route your credit card or PayPal through our servers or store it on our servers. All credit card and PayPal information is processed on the servers of Ingenico e-Commerce Solutions, a service provider specializing in online payments.
- to enable you to access certain parts of this website
- to save passwords for auto-login
- to save preferences for a more personalized experience
- to enable shopping cart transactions (e.g., ordering books)
- to allow you to customize some areas of the website
- to analyze our traffic
You can set your browser to notify you when you receive a cookie, giving you the chance to decide whether to accept it. You can also set your browser to refuse all cookies. However, please be aware that you won’t be able to access certain services on our website if you deactivate cookies.
The website www.aboutcookies.org is a great resource that explains how to easily delete and control cookies from any website. If you want to delete any cookies that have been sent to you by this—or any other—website, then we highly recommend you visit www.aboutcookies.org and follow the instructions.
How We Use Google Analytics, AdWords, and Associated Cookies
Within Google Analytics, we use the following services:
- Remarketing with Google Analytics: Visitors of our website will see banner ads for our products on other websites they visit. The Google Analytics cookie that is stored on your computer identifies you as a previous visitor to our site or specific pages on our site, so Google can display ads that relate to these pages.
- Google Analytics Demographics and Interest Reporting: This service provides non-personally identifiable data about the age and gender of our users, as well as their interests based on their online history and purchasing.
- Integrated services that require Google Analytics to collect data for advertising purposes, including the collection of data via advertising cookies and identifiers.
b) To advertise our products on the internet, we further use Google AdWords. With our AdWords campaigns, we use Google’s Conversion Tracking service: If you come to our website via one of our Google ads, a cookie is placed on your hard drive.
The information gathered via this cookie helps Google to create statistics about visits on our website. Through these statistics, we learn how many users clicked our ads, which pages they visited, and how much time and money they spent on our site. We do not learn any personal information about these visitors. The conversion cookies expire after 30 days.
In order to comply with legal requirements regarding data privacy, we also have to ask about your date of birth, regardless of whether you create an account or order as a guest. Please be aware that we can only process orders of customers that are at least 16 years old at the time of the order. We do not use your date of birth for any purposes other than age verification.
Linking and Third Party Sites
Version April 2017