Abassin Sidiq is a product manager of analytics at SAP. He has worked at SAP since 2012 and has been a part of product management for various analytics solutions since 2015. He has been part of SAP Analytics Cloud development since the product's inception. Abassin regularly represents SAP at conferences such as the DSAG Annual Congress, DSAG Technology Days, and SAP TechEd, where he hosts sessions about analytics and associated topics. He studied economics and business informatics at the Universität Mannheim and the Technische Universität (TU) Darmstadt. Before working in product management, he was a part of marketing and sales teams.