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Marketing Analytics & Reporting Tools

Whether you're building dashboards, tracking campaign performance, or working through complex data models, mastering the right tools is essential for data-driven decision making. Our books on marketing analytics and reporting help you turn raw numbers into clear insights—whether you're analyzing website traffic or working with spreadsheets. Each book is packed with hands-on examples, step-by-step guidance, and real-world applications.

Google Analytics 4 –
The Practical Guide

Markus Vollmert

500 pages, paperback

Frustrated by the complexities of Google Analytics 4? Let us show you the way! Whether this is your first foray into GA4 or you need a detailed guide to supplement your existing training, you’ll get step-by-step instructions for your essential … More about the book

approx. $44.99

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Available on 08/27/2025

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Marketing Analytics & Reporting Tools

Google Analytics 4 – The Practical Guide

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Google Analytics 4 –
The Practical Guide